Astrology Advantage: Use Your Horoscope For Personal and Professional Success
By Ophira & Tali Edut (The Astrotwins)
Simon Element; hardcover, 304 pages; $27.99; available today, Tuesday, August 27th
Ophira and Tali Edut are bestselling authors, speakers, the cofounders of AstroStyle, which reaches millions of readers around the world, and they are identical twins, which led them to be known as the Astrotwins. They are both Michigan graduates, and have been flagship ELLE columnists since 2009, and they have appeared in the New York Times, Good Morning America, and the Today show. They have done workshops, talks, and trainings for Nike, Conde Nast, The Wing, SHEMedia, and Michael Kors, and at universities across the country. They have taught thousands of people their methods through their online platform and at their signature retreats in Tulum, Mexico.
Many people know their sign in the zodiac, but even fewer know how to interpret it, and in this insightful new book, Astrology Advantage, Ophira and Tali show how to cut through the cosmic clutter and invest their energy efficiently through the chaos of daily life.
"We want you to reconnect to what evolutionary astrologer Steven Forrest calls 'the poetry of the sky,'" The Astrotwins write. "In it, you'll find your own verse and song, your uniqueness. You'll find your Astrology Advantage."
Ophira and Tali introduce their revolutionary I*AM Method - a simple system that is packed with practical hacks that enable readers to reap the benefits of their birth chart without needing to master astrology's complexities. This method will guide you in efficiently investing your energy amidst the demands of work, family, and relationships that compete for your attention.
They use an algorithm that measures 13 facets of a birth chart, and lead readers on a path to discover if they belong to one of three distinct archetypes:
Innovator: Trailblazers who drive change. They come up with big ideas that push people out of their comfort zones. Their lives are laboratories, and endless stream of experiments that drive progress. These disruptors and visionaries are hard to categorize.
Authority: Achievers who lead and excel. They are trustworthy types who like responsibility and structure, and take an Innovator's ideas and map them out into a schedule or plan. These people skew conventional in their tastes, and are a safe harbor people can count on.
Maven: Creatives who spread trends and ideas. After the Authority has made a plan, they're essentially the marketing department. These are people who embrace chance and avoid being stagnant, spreading ideas to the masses in the hopes they are adopted.
The way to find out which type you are is pretty simple, as you just input your birthdate, place of birth, and time to discover your archetype.
Once you understand your archetype, you are empowered with a significant advantage in every aspect of your life, helping to make astrology practical and serving a day-to-day purpose. Figuring out which personality type you are is certain to give you an upper hand in life.
This detailed book covers various areas, including how your build great relationships, from dating to family to colleagues. You can improve how you work efficiently and productively, make confident decisions, and set up a productive workplace and other areas of your life.
Some of the situations their teachings can be applied to include: Back to school/college - Ease decision making for students and their parents; Saturn in Retrograge from June-November - What this actually means and how it can affect you and your daily life; Home design - How your personality type can assist you in designing your dream space; Election time - Help the decision-making process and anxiety come November; and Relationships - Lean on practical astrology to guide you in all of your relationships, from marriage to in-laws, friendship, family and beyond.
In this excerpt, Ophira and Tali Edut write on the importance of astrology in the introduction: "What astrology taught us is that every human being contains not only multitudes but a pastiche of paradoxes and contradictions. We're messy, complex, and our own biggest blind spots. By virtue of this, we have some automatic disadvantages - and astrology can help offset those.
That's why knowing your birth chart - your cosmic code - is the gift we want every human to have. Suddenly, you're able to see yourself with objective distance. You're no longer a victim of the judgments, thoughts, and prejudices people may have about you. You can see others through more tolerant eyes, too. It's like having a superpower.
Finally, you can say 'I am THIS and I am also THAT.' You can own your paradoxes and humanity. 'I am an accomplished businessperson and I am also someone who typically procrastinates.' Or, 'I'm in a loving marriage and I love spending time by myself.'
The next question this system answers is: Why? The Astrology Advantage allows you to learn, for example, why you might procrastinate...and to do something about it besides beating yourself up or trying to be someone you aren't. It's a planetary permission slip to be more of who you already are, to work with your natural rhythms.
As you learn about your cosmic wiring in this book, you may discover that you procrastinate because you're an Authority who doesn't have a sense of security and you can't focus on the task in front of you until you do. Or you're an Innovator feeling unproductive in an open-plan office because you really need to hole up at a quiet park bench to do your best thinking. Or you're a Maven trying to pigeonhole yourself into a nine-to-five job when you're meant to be a multi-hyphenate creative!"
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